Friday, June 19, 2009

MASS COM tutorial Question

Week 3 (P1)
1. Define the characteristics of newspapers.
2. Why newspapers are facing many challenges today?
3. What are the main revenue sources for newspapers?
4. Will the online version replace the print version of newspaper? Why?


Week 3 (P2)
1. How to identify general features of newspapers and magazines in early America?
2. What is the significance of Penny Press?
3. What are the characteristics of Yellow Journalism?
4. What are the reasons that account for the readership gains of Sunday papers?


Week 4 (P1)
1. Define the features of magazine
2. How is the magazine industry learning to coexist with the internet?
3. Explain each magazine type that has been influential in shaping society.
4. Define the features of books.
5. What are the main revenue sources for book publishers?
6. What advantages and disadvantages are connected with a book industry dominated by a few big firms


Week 4 (P2)
1. What are the three basic sources of magazine revenue?
2. Explain the steps that involve in publishing a magazine.
3. What are the implications of the domination of the book industry by large conglomerate?


Week 5 (P1)
1. Define the features of radio.
2. Why has radio prospered during the past few years?
3. What is the function of format wheel?


Week 5 (P2)
1. Define the features of sound recording?
2. What will be the future of the retail record store in the digital era?
3. What will be the long range effects of the trend toward consolidation in the radio industry?


Week 6 (P1)
1. Define the features of motion pictures.
2. How did the film industry react to TV?
3. What are the 3 main segments of the motion pictures industry?
4. What are the various ways films are financed?
5. Do filmmakers have an obligation to be socially responsible for what they present on the screen? Provide examples of few movies to support your answers.


Week 6 (P2)
1. What factors caused the motion picture production to be dominated by big business?
2. Why are films so expensive to produce?
3. Explain the common financing methods to make a film.

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